Panel: Evolving Strategic Voice: How Communicators Drive Impact in the C-Suite
Session details:
As pharma and biotech companies push the frontiers of science, the role of communications and public relations leaders has become increasingly vital in shaping strategic narratives that resonate from the lab bench to the boardroom. In this session, we explore how communicators can elevate their influence in the C-suite—crafting messaging that supports business objectives, guides investor confidence, and fosters trust with patients, partners, and regulators.
Learn how PR and communications leaders are positioning their companies as credible, innovative, and mission-driven organizations amidst a landscape of scientific skepticism, rapid innovation, and heightened stakeholder scrutiny. We’ll dive into the evolving responsibilities of communicators in the current landscape and AI-driven era—where strategic storytelling, transparent science communication, and cross-functional alignment is critical.